{"id":2450,"date":"2019-10-06T01:16:55","date_gmt":"2019-10-05T23:16:55","guid":{"rendered":"https:\/\/www.taxi-agentur.de\/?p=2450"},"modified":"2019-10-06T02:10:09","modified_gmt":"2019-10-06T00:10:09","slug":"energieriese-shell-macht-mit-seiner-taxi-app-eine-kehrtwende-obwohl-er-millionen-investiert-hat","status":"publish","type":"post","link":"https:\/\/www.taxi-agentur.de\/index.php\/2019\/10\/06\/energieriese-shell-macht-mit-seiner-taxi-app-eine-kehrtwende-obwohl-er-millionen-investiert-hat\/","title":{"rendered":"Energieriese Shell macht mit seiner Taxi-App eine Kehrtwende, obwohl er Millionen investiert hat"},"content":{"rendered":"<p><img loading=\"lazy\" decoding=\"async\" class=\"alignleft wp-image-190 size-thumbnail\" src=\"https:\/\/www.taxi-agentur.de\/wp-content\/uploads\/2019\/09\/\u00f6re-150x150.png\" alt=\"\" width=\"150\" height=\"150\" srcset=\"https:\/\/www.taxi-agentur.de\/wp-content\/uploads\/2019\/09\/\u00f6re-150x150.png 150w, https:\/\/www.taxi-agentur.de\/wp-content\/uploads\/2019\/09\/\u00f6re.png 200w\" sizes=\"(max-width: 150px) 100vw, 150px\" \/>2019-10-06 <a href=\"https:\/\/www.dailymail.co.uk\/money\/markets\/article-7541681\/Energy-giant-Shell-makes-U-turn-taxi-app-despite-investing-millions.html\" target=\"_blank\" rel=\"noopener noreferrer\"><strong><span style=\"color: #99cc00;\">London<\/span>: Ausgezockt, aber Datensammelei geht weiter. Der Energiemulti &#8222;Royal Dutch Shell&#8220; hat seine &#8222;FarePilot&#8220;-App im vergangenen Jahr auf den Markt gebracht und gemeinsam mit dem Venture-Arm der Boston Consulting Group 8,8 Millionen Dollar (7,1 Millionen \u00a3) investiert. Shell hat sich jedoch entschieden, das Projekt herunterzufahren, nachdem FarePilot nicht gen\u00fcgend Einnahmen generiert hat, um es wirtschaftlich rentabel zu machen. &#8222;Boston Consulting&#8220;, das eine Minderheitsbeteiligung hielt, ist nicht mehr an FarePilot beteiligt und 19 Mitarbeiter wurden entlassen. Neue Meldungen zu FarePilot besagten: &#8222;Die Aktion\u00e4re haben beschlossen, den Betrieb des Unternehmens einzustellen&#8220;. <\/strong><strong>Fast 200.000 Fahrer haben die App heruntergeladen und FarePilot wird weiterhin neue Benutzer registrieren, aber das Konzept wird nicht zu einem kommerziellen Unternehmen weiterentwickelt. &#8211; Energy giant Shell makes a U-turn on its taxi app despite investing millions<\/strong><\/a> <em>(englisch, DailyMail, &#8222;Energieriese Shell macht mit seiner Taxi-Applikation eine Kehrtwende, obwohl er Millionen investiert hat&#8220;)<\/em><\/p>\n","protected":false},"excerpt":{"rendered":"<p>2019-10-06 London: Ausgezockt, aber Datensammelei geht weiter. Der Energiemulti &#8222;Royal Dutch Shell&#8220; hat seine &#8222;FarePilot&#8220;-App im vergangenen Jahr auf den Markt gebracht und gemeinsam mit dem Venture-Arm der Boston Consulting Group 8,8 Millionen Dollar (7,1 Millionen \u00a3) investiert. Shell hat sich jedoch entschieden, das Projekt herunterzufahren, nachdem FarePilot nicht gen\u00fcgend Einnahmen generiert hat, um es [&hellip;]<\/p>\n","protected":false},"author":3,"featured_media":0,"comment_status":"closed","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"site-sidebar-layout":"default","site-content-layout":"default","ast-site-content-layout":"","site-content-style":"default","site-sidebar-style":"default","ast-global-header-display":"","ast-banner-title-visibility":"","ast-main-header-display":"","ast-hfb-above-header-display":"","ast-hfb-below-header-display":"","ast-hfb-mobile-header-display":"","site-post-title":"","ast-breadcrumbs-content":"","ast-featured-img":"","footer-sml-layout":"","theme-transparent-header-meta":"default","adv-header-id-meta":"","stick-header-meta":"","header-above-stick-meta":"","header-main-stick-meta":"","header-below-stick-meta":"","astra-migrate-meta-layouts":"default","ast-page-background-enabled":"default","ast-page-background-meta":{"desktop":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"ast-content-background-meta":{"desktop":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"tablet":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""},"mobile":{"background-color":"var(--ast-global-color-5)","background-image":"","background-repeat":"repeat","background-position":"center center","background-size":"auto","background-attachment":"scroll","background-type":"","background-media":"","overlay-type":"","overlay-color":"","overlay-gradient":""}},"footnotes":""},"categories":[124,572,135,210,573,119],"tags":[126,27,120],"_links":{"self":[{"href":"https:\/\/www.taxi-agentur.de\/index.php\/wp-json\/wp\/v2\/posts\/2450"}],"collection":[{"href":"https:\/\/www.taxi-agentur.de\/index.php\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/www.taxi-agentur.de\/index.php\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/www.taxi-agentur.de\/index.php\/wp-json\/wp\/v2\/users\/3"}],"replies":[{"embeddable":true,"href":"https:\/\/www.taxi-agentur.de\/index.php\/wp-json\/wp\/v2\/comments?post=2450"}],"version-history":[{"count":1,"href":"https:\/\/www.taxi-agentur.de\/index.php\/wp-json\/wp\/v2\/posts\/2450\/revisions"}],"predecessor-version":[{"id":2451,"href":"https:\/\/www.taxi-agentur.de\/index.php\/wp-json\/wp\/v2\/posts\/2450\/revisions\/2451"}],"wp:attachment":[{"href":"https:\/\/www.taxi-agentur.de\/index.php\/wp-json\/wp\/v2\/media?parent=2450"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/www.taxi-agentur.de\/index.php\/wp-json\/wp\/v2\/categories?post=2450"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/www.taxi-agentur.de\/index.php\/wp-json\/wp\/v2\/tags?post=2450"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}